Sunday 27 April 2008

HAPPY BIRTHDAY THIS BLOG!

I started this bog a year ago. It has been reasonably successful (over 10,000 visitors) and a lot of fun..
some tips about starting your blog:

Starting a blog is one of the simplest ways to join the online community. Follow these tips to ensure your blog is positioned for success.
1. Define Your Goals
Before you start a new blog, it's essential that you define your goals for it. Your blog has a greater chance of success if you know from the beginning what you hope to accomplish with it. Are you trying to establish yourself as an expert in your field? Are you trying to promote your business? Are you simply blogging for fun and to share your ideas and opinions? Your short and long term goals for your blog are dependent on the reason why you're starting your blog. Think ahead to what you'd like to gain from your blog in six months, one year and three years. Then design, write and market your blog to meet those goals.
2. Know Your Audience
Your blog's design and content should reflect the expectations of your audience. For example, if your intended audience is teenagers, the design and content would be quite different than a blog targeted to corporate professionals. Your audience will have inherent expectations for your blog. Don't confuse them but rather meet and exceed those expectations to gain reader loyalty.
3. Be Consistent
Your blog is a brand. Just like popular brands such as Coke or Nike, your blog represents a specific message and image to your audience, which is your brand. Your blog's design and content should consistently communicate your blog's overall brand image and message. Being consistent allows you to meet your audience's expectations and create a secure place for them to visit again and again. That consistency will be rewarded with reader loyalty.
4. Be Persistent
A busy blog is a useful blog. Blogs that are not updated frequently are perceived by their audiences as static web pages.

happy blogging!

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